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5796 : AllanDrawl |
MINDSIFT Extends Data Analytics Technology to Enable Marketers Find and Connect With Ready-to-Buy Prospects
Unified system pulls together customer intelligence, audience resolution, shopping intent and multichannel engagement in a single view to allow businesses take more effective marketing decisions
Lyndeborough, N.H. 2026 MindSift, a marketing intelligence and growth platform company, today shared the continued development of its all-in-one technology designed to enable advertisers, sales groups and company leaders more efficiently pinpoint, read and activate high-value customers
The MindSift solution connects B2C and B2B signals, identity resolution, site engagement data, list building and buyer-intent insights within a unified growth environment. By combining these functions, MindSift helps organizations to shift from buyer research to activation without needing disconnected analytics platforms and sales workflows
"Current advertising departments have availability of massive quantities of data, but transforming that data into usable intelligence continues to be a major challenge," said a MindSift official. "MindSift is centered on making that process smoother by empowering companies pinpoint the best segments, recognize meaningful purchase data and activate their audiences across the mediums they currently work with."
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The systems capabilities include audience construction, online traffic identification, profile enhancement, buyer-intent analytics and data outreach
Instead of treating these tools as disconnected marketing functions, MindSift pulls them in a single view to deliver companies a significantly more complete view of likely buyers and their potential shopping behavior
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A core part of the MindSift solution is its capacity to help organizations identify data points that may suggest growing attention in a given service, offering or category
Teams can use these findings to focus on segments, augment current client and prospect information and improve the speed and fit of their growth and sales outreach
MindSifts Outreach Technology capability also enhances this capability by feeding purchase indicators and buying cues into present customer relationship and marketing systems
Created for Current Analytics-Focused Marketing
MindSift is created for businesses from advertising and sales groups to digital buyers, agencies and brand leaders looking to make greater returns of owned and third-party data
The technology supports many core advertising use cases, including:
Creating highly precise consumer and company groups
Identifying formerly unknown website visitors
Augmenting present customer relationship management and prospect information
Detecting buyer-intent indicators
Focusing on prospects based on meaningful data
Deploying buyers across growth and sales networks
Joining audience analytics with existing business software
By unifying these tools, MindSift works to cut the effort involved in converting big datasets into practical marketing wins
About MindSift
MindSift is a data analytics and advertising technology company supplying technology for list development, customer verification, traffic intelligence, customer signals, data enhancement and advertising deployment. Its solution is created to empower marketers, sales departments, digital specialists and brands translate signals into practical buyer intelligence[/url]
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